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PERCY-2024 Innovations Award Winner

Percy Recognized as a 2024 Mortgage Innovations Award Recipient

Data and analytics company earns prestigious honor for its impact on mortgage lending and real estate

NASHVILLE, Tenn., March 25, 2024,  a market intelligence-driven engagement tool for real estate brokers and mortgage lenders that uses proprietary machine-learning to deliver real-time, pre-mover data intelligence on consumer behavior and home buying intent, today announced that it has been selected as a winner of the 2024 Mortgage Innovations Awards from PROGRESS in Lending.

Percy received acclaim for its exceptional data intelligence, providing mortgage brokers and real estate agents with actionable insights to enhance their businesses.

“The entire Percy team is delighted to be selected as one of this year’s recipients of the Mortgage Innovations Award,” said Percy Founder and CEO Charles Williams. “Our dedication to equipping mortgage lenders and real estate agents with the latest tools to assist homeowners during their home search and with their mortgage lending preferences is unparalleled. To receive recognition from PROGRESS in Lending for our hard work is a significant achievement.”

PROGRESS in Lending named the top industry innovations of the past year with its 14th Annual Innovations Awards. This honor is the Gold Seal when it comes to recognizing true industry innovation. All applications were scored on a weighted scale. The winners were considered for the innovation’s overall industry significance, the originality of the innovation, the positive change the innovation made possible, the intangible efficiencies gained because of the innovation, and the hard cost and time savings that the innovation enables industry participants to achieve.

Percy delivers real-time, pre-mover data intelligence on consumer behavior and home buying intent to real estate agents and mortgage lenders. Using proprietary machine learning, Percy aggregates billions of pre-buying and pre-selling consumer behavior signals throughout the homeownership journey to reshape the way agents and lenders capture, engage and retain their clients. Over 40% of the top 100 real estate brokerages in the U.S., collectively representing over 250,000 agents, rely on Percy to differentiate themselves with data. Learn more at or email


Media Contact:

Jacob Gaffney
Gaffney Austin