REAL ESTATE
IS IN OUR DNA
We get real estate, we get mortgage, and we get you.
OUR MISSION
Percy (formerly Buyside) is a data analytics and marketing company on a mission to help real estate brokers and mortgage professionals profit from their largest untapped asset: consumer behavioral data.
Percy aggregates client activity during their real estate pre-buying and pre-selling activities, using it to power actionable insights and intelligent marketing tools in helping build relationships, capture seller leads, win more listings and close more transaction sides.
Our team brings decades of real estate and technology industry expertise. We understand the unique challenges real estate and mortgage brokers face and we wake up each day excited to help you conquer them.
We understand real estate, mortgage, and technology… and we understand you.
OUR TEAM
Charles Williams
Founder & CEO
Michael Graham
COO & CFO
Matt Woolley
CRO
Janet Knilans
Operations Director
Shannon Baldwin
VP, Marketing
David Keleher
VP, Broker Sales
Preeti Kalawadia
VP, Solutions
Jeremy Elser, PhD
Chief Data Advisor
Marsha Lowe
Head of Product
Dan Kim
Director, Partnerships
Gabrielle Vagnozzi
Customer Success Manager
Dox Aitken
Customer Success Manager
Ancio Robinson
Regional Sales Manager
Sarah Glueck
Application Implementation Executive
Dustin Knowles
Customer Support Specialist
Shiloh Matcke
Customer Support Specialist
Ben Graboske
President, Black Knight Data & AnalyticsPercy Advisor
Howard W. "Hoby" Hanna IV
President, Howard Hanna Real Estate & MortgagePercy Advisor
Paul Boomsma
CEO, Leading Real Estate Companies Of The WorldPercy Advisor
Peter Hunt
CEO, Hunt Real Estate & MortgagePercy Advisor .
Jonathan Miller
CEO, Miller Samuel Real Estate Appraisers & ConsultantsPercy Advisor