INTELLIGENT MARKET-DRIVEN DATA IN REAL-TIME.
INCREASED CLIENT ENGAGEMENT AND TRANSACTIONS.
We get real estate, we get mortgage, and we get you.
OUR MISSION
Percy.ai (formerly Buyside) is a data analytics and marketing company on a mission to help real estate brokers and mortgage professionals profit from their largest untapped asset: consumer behavioral data.
Percy.ai aggregates client activity during their real estate pre-buying and pre-selling activities, using it to power actionable insights and intelligent marketing tools in helping build relationships, capture seller leads, win more listings and close more transaction sides.
Our team brings decades of real estate and technology industry expertise. We understand the unique challenges real estate and mortgage brokers face and we wake up each day excited to help you conquer them.
We understand real estate, mortgage, and technology… and we understand you.
OUR TEAM
Charles Williams
Founder & CEOMichael Graham
Chief Financial OfficerJanet Knilans
Chief Operating OfficerPreeti Kalawadia
VP, Technology & Partner SolutionsJeremy Elser, PhD
Chief Data AdvisorDan Kim
Director, Customer SuccessAncio Robinson
Customer Success ManagerSarah Glueck
Application Implementation ExecutiveDustin Knowles
Technical Support SpecialistShiloh Matcke
Technical Support SpecialistBen Graboske
President, Black Knight Data & AnalyticsPercy.ai Advisor
Howard W. "Hoby" Hanna IV
President, Howard Hanna Real Estate & MortgagePercy.ai Advisor
Paul Boomsma
CEO, Leading Real Estate Companies Of The WorldPercy.ai Advisor
Peter Hunt
CEO, Hunt Real Estate & MortgagePercy.ai Advisor .
Jonathan Miller
CEO, Miller Samuel Real Estate Appraisers & ConsultantsPercy.ai Advisor
Shashank Shekhar
CEO, Founder InstaMortgage, 2023 Entrepreneur of the YearPercy.ai Advisor