REAL ESTATE
IS IN OUR DNA
We get real estate, we get mortgage, we get technology, and we get you.
OUR MISSION
Percy (formerly Buyside) is a data analytics & marketing company on a mission to help real estate brokers profit from their largest untapped asset: data. Percy aggregates the activity your buyers generate online, using it to power actionable insights and intelligent marketing tools that help brokers: capture seller leads, win more listings and close more transaction sides in house!
Our team brings decades of real estate & technology industry expertise. We understand the unique challenges real estate brokers face and we wake up each day excited to help you conquer them.
We get real estate, we get mortgage, we get technology, and we get you!

OUR TEAM

Charles Williams
Chief Executive Officer, Founder
Ashley Terrell
Chief Revenue Officer
Jeremy Elser, PhD
Chief Data Advisor
Jon Druse
VP, Technology
Preeti Kalawadia
VP, Solutions
Sarah Crossley
VP, Brand Strategy
Eric Williams
Account Manager
Dan Kim
Sr. Account Manager
Kerri Nagle
Regional Sales Manager
Ancio Robinson
Regional Sales Manager
Sarah Glueck
Application Implementation Executive
Anthony Rossi
Business Analyst
Robert Sapunarich
Lead Developer
Eric Hyde
Software Developer
Neville Lee
Software Developer
Rianna Castro
Jr. Software Developer
Janet Knilans
Operations Manager
Dustin Knowles
Customer Support Specialist
Shiloh Matcke
Customer Support Specialist
Ben Graboske
President, Black Knight Data & AnalyticsPercy Advisor

Howard W. "Hoby" Hanna IV
President, Howard Hanna Real Estate & MortgagePercy Advisor

Paul Boomsma
CEO, Leading Real Estate Companies Of The WorldPercy Advisor

Peter Hunt
CEO, Hunt Real Estate & MortgagePercy Advisor .

Jonathan Miller
CEO, Miller Samuel Real Estate Appraisers & ConsultantsPercy Advisor