REAL ESTATE
IS IN OUR DNA

We get real estate, we get mortgage, and we get you.

OUR MISSION

Percy (formerly Buyside) is a data analytics and marketing company on a mission to help real estate brokers and mortgage professionals profit from their largest untapped asset: consumer behavioral data.

Percy aggregates client activity during their real estate pre-buying and pre-selling activities, using it to power actionable insights and intelligent marketing tools in helping build relationships, capture seller leads, win more listings and close more transaction sides.

Our team brings decades of real estate and technology industry expertise. We understand the unique challenges real estate and mortgage brokers face and we wake up each day excited to help you conquer them.

We understand real estate, mortgage, and technology… and we understand you.